1. Types of Cookies & Technologies We Use
Essential / Strictly Necessary
Purpose: Keep you logged in, hold items in your cart, process payments securely, prevent fraud.
You cannot turn these off — if you block them, checkout and login will break.
Performance & Analytics
Purpose: Count visitors, see which events get the most clicks, spot broken pages, improve load speed.
Tools we use: Google Analytics 4, Hotjar, Microsoft Clarity
IP addresses are anonymized where possible.
Functionality / Preference
Purpose: Remember your search history, favorite clubs (LIV, E11EVEN, DAER), language, and past bookings so the site feels faster and more personal.
Advertising & Marketing
Purpose: Retarget you on Instagram, TikTok, Facebook, Snapchat, and Google with the exact table or yacht party you viewed.
Tools we use: Meta Pixel, TikTok Pixel, Google Ads Remarketing, Snapchat Pixel
These are the ads that follow you around after you leave the site.